by Raina De | Jan 18, 2021 | Uncategorized
The Resurrection of the Personal Computer ? 2020 was a year of uncertainty, but there were a few changes that we could predict with some certainty – a major one being the technological shift, for data could tell us in which direction the usage was headed....
by Raina De | Nov 18, 2020 | Uncategorized
The Great Mass Comm-edy ? Who is a consultant? A person who has the required knowledge, resources and professional expertise to provide professional advice in a particular work profile or industry. We need consultants in various spheres of your life –...
by Raina De | Sep 25, 2020 | Uncategorized
The Fault in our Intuitions ? Every time we watch a good TV commercial or read a catchy copy on a newspaper ad, the world gets divided into three types of people: The layman who knows he loves it but doesn’t know why The competitor who purposefully calls his ad...
by marqueandbrew | Jul 21, 2020 | Uncategorized
Startups in times of the Great Pandemic ? In April 2020, Pooja Dhingra had to close her beloved Le15 Café in the wake of the nationwide lockdown in India. With 7.4 million followers and countless loyal consumers, Dhingra’s dismay came as a shock to the upper...
by marqueandbrew | Jul 21, 2020 | Uncategorized
Gender and the Media Industry ? Ask any woman working in the media and entertainment industry and they would universally agree with two facts: Women account for a key demographic as writers, PROs and advertisers. These very women are severely underrepresented at...
by marqueandbrew | Jul 20, 2020 | Uncategorized
The Love Triangle: Start-ups, Investors and Storytelling ? Today, if you want to succeed as an entrepreneur, you also have to be a good storyteller. Richard Branson Founder of Virgin Group Mankind has relied on storytelling for as long as history has allowed us...
